Conference planning in the new world
As the world continues to adapt to the changes brought on by the COVID-19 pandemic, the conference industry has also had to shift gears. With travel restrictions, social distancing, and safety concerns, the traditional in-person conference model has become a challenge.
However, the pandemic has also presented an opportunity to rethink how conferences are planned and executed. Here are some critical considerations for conference planning in the new world:
Hybrid events: With the rise of virtual conferencing technology, hybrid events have become an attractive option. These events combine both in-person and virtual attendance options, allowing for a wider reach and more flexibility for attendees.
Health and safety protocols: As in-person events become more feasible, it is important to implement health and safety protocols to protect attendees. This includes measures such as mandatory mask-wearing, social distancing, and increased cleaning and sanitation.
Virtual platforms: For fully virtual events, choosing the right platform is crucial. It should be user-friendly, reliable, and offer features such as breakout sessions, networking opportunities, and exhibitor booths.
Engaging content: With so much competition for attention in the virtual space, it's important to create engaging content that will keep attendees interested and involved. This could include interactive workshops, keynote speakers, and Q&A sessions.
Flexibility: In the current climate, flexibility is key. Plans may need to change at a moment's notice due to travel restrictions or other unforeseen circumstances. Having contingency plans in place and being able to adapt quickly will be essential.
Conference planning in the new world presents both challenges and opportunities. By embracing technology, prioritizing health and safety, and creating engaging content, conference organizers can create successful events that meet the needs of attendees in these unprecedented times.